Perspectives of social responsibility implementation of business in the activities of the transport industry
DOI:
https://doi.org/10.15587/2313-8416.2018.150219Keywords:
European integration, social responsibility of business, transport industry, cargo turnover, cargo transportation, socially responsible activitiesAbstract
The preconditions and necessity of implementation of socially responsible approaches to doing business by enterprises of the transport industry of Ukraine in modern European integration conditions are characterized. The present state of the transport industry of Ukraine, the dynamics of cargo turnover and employment in the industry are analyzed. The marketing research of transport enterprise managers on the subject of understanding and implementation of socially responsible measures in their activities is conducted and the results of this survey are presented
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Copyright (c) 2018 Nataliia Mashchak, Yevhen Krykavskyy
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