DOI: https://doi.org/10.15587/2312-8372.2018.124543

The use of a balanced system of indicators for the management of construction enterprises

Irina Sotnikova

Abstract


The object of research is a balanced system of indicators (BSI), which is evaluated from the standpoint of its ability to use in the management of construction enterprises, taking into account the current conditions of their functioning in the market. During the research, it is determined that the model of the balanced system of indicators functions only within the limits of the indicated indicators, the choice of which is limited and does not take into account possible changes in the competitive environment. That is why the enterprise, when using the mechanism, should additionally carry out an assessment of possible changes and take into account the subjectivity of a part of the indicators. But for Ukrainian construction companies there is a possibility to take on the experience of foreign countries in introducing BSI and assessing the effectiveness of its use in the practical activities of foreign enterprises. BSI creates the necessary information basis for decision-making for virtually all functions of enterprise management: forecasting, planning, analysis, control and motivation. The implementation of most of the listed functions requires the availability of appropriate information support.

The existing approaches to the definition of models of estimation of the efficiency of activity of construction enterprises are analyzed and the main advantages and disadvantages of existing models are substantiated. For construction companies it is suggested to use in practical terms the concept of the strategy of enterprise development on the basis of a balanced system of indicators by determining the main goals, objectives and principles. Within the framework of this work, the evaluation of the activities of Ukrainian construction companies is based on the assumption that the most problematic are, as a rule, the following business processes: preparation of production; marketing; strategic planning; finances; HR (Human Resources). The expediency of using the methodological approach to the assessment of the effectiveness of management of construction enterprises, in which the matrix of business process distribution is based on the definition of the value of the II (index of importance) and the index of problem (IP), is grounded.

The mechanism of stimulation of the company's employees in forming the development strategy based on a balanced system of indicators contributes to the involvement of employees in making decisions in the company's activities, the setting of clear objectives and fair remuneration standards.


Keywords


development management; strategic goals; intangible assets of a construction company; strategic card

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References


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GOST Style Citations


Kaplan R. S., Norton D. P. The Balanced Scorecard: Translating Strategy into Action. Boston: Harvard Business School Press, 1996. 322 р.

Kaplan R. S., Norton D. P. Organizatsiya, orientirovannaya na strategiyu. Kak v novoy biznes-srede preuspevayut organizatsii, primenyayushhie sbalansirovannuyu sistemu pokazateley. Moscow: Olimp-Biznes, 2004. 416 p.

Gershun A., Gorskiy M. Tekhnologii sbalansirovannogo upravleniya. Moscow: Olim-Biznes, 2006. 416 p.

Oleksiv I. B. Pobudova systemy zbalansovanykh pokaznykiv pidpryiemstva na osnovi modeli odnochasnykh rivnian // Visnyk Natsionalnoho universytetu «Lvivska politekhnika». 2006. Vol. 12. P. 132–138.

Rampersand Kh. Universal'naya sistema pokazateley: Kak dostigat' rezul'tatov, sokhranyaya tselostnost'. Moscow: Al'pina Biznes Buks, 2006. 352 p.

Vnedrenie sbalansirovannoy sistemy pokazateley. Moscow: Al'pina Biznes Buks, 2015. 478 p.

Blanshar K., Karlos D. P., Rendolf A. 3 klyucha k sozdaniyu novoy struktury upravleniya. Minsk: OOO Popuri, 2014. 304 p.

Pitere T., Uoterman R. V poiskakh effektivnogo upravleniya (opyt luchshikh kompaniy) / ed. by Ivenko L. I. Moscow: Progress, 2013. 224 p.

Niven P. R. Diahnostyka zbalansovanoi systemy pokaznykiv: Pidtrymuiuchy maksymalnu efektyvnist / ed. by Horskoho M. Dnipropetrovsk: Balans Biznes Buks, 2006. 256 p.

Dinesh D., Palmer E. Management by objectives and the Balanced Scorecard: will Rome fall again? // Management Decision. 1998. Vol. 36, No. 6. P. 363–369. doi:10.1108/00251749810223529 

Pearce J. A., Robinson R. B. Strategiс Management. Homewood: Richard D. Irwin, 2015. 384 р.

Horvat P. Sbalansirovannaya sistema pokazateley kak sredstvo upravleniya predpriyatiem // Problemy teorii i praktiki upravleniya. 2000. Vol. 4. P. 108–113.

Karloff B. Delovaya strategiya. Kontseptsiya, soderzhanie, simvoly. Ufa: Akademiya menedzhmenta; Moscow: Ekonomika, 1993. 287 p.

Nedosekin A. Balanced Scorecard: plyusy, minusy, problemy vnedreniya // Antikrizisnyy menedzhment. 2016. Vol. 12. P. 19–25.

Pan L. Zbalansovana systema pokaznykiv yak instrument efektyvnoho upravlinnia stratehiieiu // Naukovi zapysky. Seriia: Ekonomichni nauky. 2003. Vol. 21. P. 56–63.

Braun M. G. Sbalansirovannaya sistema pokazateley: na marshrute vnedreniya. Moscow: Al'pina Biznes Buks, 2005. 226 p.

Adams C., Neely A. The performance prism to boost M&A success. Measuring Business Excellence. 2000. Vol. 4, No. 3. P. 19–23. doi:10.1108/13683040010377818

Ofitsiinyi sait «Balanced Scorecard v Ukraini». URL: http://bsc.org.ua/

Nifaeva O. V. Primenenie sistemy sbalansirovannykh pokazateley v marketinge // Marketing v Rossii i za rubezhom. 2005. Vol. 5. P. 31–36.

Olve N.-G.,‎ Roy J.,‎ Wetter M. Performance Drivers: A Practical Guide to Using the Balanced Scorecard. Wiley, 2001. 364 p.

Mitskevich A. Struktura sbalansirovannoy sistemy pokazateley firmy // Ekonomicheskie strategii. 2004. Vol. 5–6. P. 132–137.

Razrabotka sbalansirovannoy sistemy pokazateley: handbook / ed. by Gershuna A. M., Nefedevoy Yu. S. Moscow: Olimp-Biznes, 2005. 128 p.

Ampuero M., Goranson J., Scott J. Solving the Measurement Puzzle: How EVA and the Balanced Scorecard Fit Together // The Cap Gemini Ernst & Young Center for Business Innovation. Measuring Business Performance. 1998. Vol. 2. P. 45–52. 







Copyright (c) 2018 Irina Sotnikova

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ISSN (print) 2664-9969, ISSN (on-line) 2706-5448