YAHELSKA, K.; VASYLYSHYNA, L. Development of marketing models for attracting and retaining consumers in digital branding. Technology audit and production reserves, [S. l.], v. 5, n. 4(79), p. 25–28, 2024. DOI: 10.15587/2706-5448.2024.314525. Disponível em: https://journals.uran.ua/tarp/article/view/314525. Acesso em: 19 dec. 2025.