Organizational and managerial bases of activity of the Kharkiv Regional Sumo Federation
Keywords:
sumo, federation, Charter, activities, marketing activitiesAbstract
Purpose: to characterize the organizational and managerial bases for the activity of the Kharkiv Regional Sumo Federation.
Material & Methods: the study analyzed the Charter of the Kharkiv Regional Sumo Federation, training programs on sumo, to assess the activities of the Federation a survey was conducted among residents of the Kharkiv region, 230 people took part in it from 17 to 55 years, the sample type is random, the sample calculation was carried out according to the standard methodology, the SWOT analysis was used to assess the environment of the federation, 15 specialists from the sphere of physical culture and sports took part in it.
Results: revealed that the public organization "Kharkiv Regional Sumo Federation" was registered in 2009 with the aim of promoting the development of sumo, acting on the basis of the Charter. In the Kharkiv region, 94 athletes are engaged in sumo, while 48.7% of the surveyed residents of the Kharkiv region consider sumo as an unpopular sport in our country, 76% of respondents are not interested in this sport at all, and only 4.3% are interested, while a low level of awareness has been revealed population of sumo in the region. 80% of respondents consider it necessary to develop sumo in the Kharkiv region.
Conclusions: the results obtained complement and expand modern scientific data on the development of non-Olympic sports, sumo development, methods of teaching sumo. The study determined the state of development of sumo in the Kharkiv region, the structure, activities of the public organization of physical culture and sports direction "Kharkiv Regional Sumo Federation" in accordance with the Charter. Surveys of ordinary citizens showed that, in the opinion of most of them, the Federation should intensify marketing activities, increase the number of broadcasts of competitions on television, create official websites of federations and clubs on the Internet. Estimates of experts confirm the opinion of citizens, the greatest opportunities for the further development of the federation are opened by the popularization of sumo among the population and the expansion of the range of the federation itself, the improvement of quality and advertising of its services, as well as legislative changes. According to ordinary citizens and according to experts, the state should have the least impact on the development of sumo in our country and on the activities of the Federation.
References
Bairamov, R.Kh., Bondar, A.S., Kotliar, S.M. & Kandrashchenko S.M. (2018), «Menedzhment neolimpiiskoho sportu (na prykladi sumo)», Stratehichne upravlinnia rozvytkom fizychnoi kultury i sportu. Kharkiv, pp. 123-126. (in Ukr.)
The Ministry of Youth and Sports of Ukraine (2019), the Report on Physical Culture and Sport of the Office of Youth and Sports of the Kharkiv Regional State Administration as of January 1, 2019. Form No. 2-FC (annual), Kiev. (in Ukr.)
Ministry of Education and Science of Ukraine (2014), Sumy. Educational program for children's and youth sports schools, Kiev. (in Ukr.)
Sereda, N.V. (2015). «Analysis of the influence of marketing environment factors on the development of non-Olympic sports in sports schools (on the example of sports tourism)», Slobozans`kij naukovo-sportivnij visnik, No. 3(47), pp. 111-114. (in Ukr.)
Ministry of Education and Sciences of Ukraine (2017), Optional module. Sumo. Primary Program in the Physical Culture for the Primary Fundamentals of the 5–9th Class, Smaga, N., Korobko, S. & Rebrina, A. (red.), Kiev. (in Ukr.)
Public organization "Kharkiv regional sumo federation" (2016), Statute of the public organization "Kharkiv regional sumo federation", Kharkiv. (in Ukr.)
Bondar, A.S. (ed.) (2017), Organіzatsіyno-upravlіnskі umovi rozvitku neolіmpіyskogo sportu na Slobozhanshchinі: monografіya, [Organizational-administrative conditions for the development of non-Olympic sport in Slobozhanshchyna: monograph], Kharkiv. (in Ukr.)
Federation of Sumo Ukraine (2019), Official Website of the Sport Committee of Ukraine, available at: http://scu.org.ua/federacii-neolimpijskogo-sporty-ukrainu-28/1052-2013-01-15-16-19- 23.html
Abeza, G., O'Reilly, N. & Reid, I. (2013), «Relationship Marketing and Social Media in Sport», International Journal of Sport Communication, No. 6 (2), pp. 120-142, doi:10.1123/ijsc.6.2.120.
International sumo federation (2019), «International Sumo Federation Regulations On Refereeing», available at: http://www.ifs-sumo.org/ (accessed 10 Juan 2019)
Nenad Zec (2011), «Management in sport», I International Symposium Engineering Management And Competitiveness 2011. June 24-25, 2011, Zrenjanin, Serbia, pp. 329-332
All about sumo (2019), Nihon Sumo Kyokai Official Grand Sumo, available at : www.sumo.or.jp/EnSumoDataRikishi/search/ (accessed 10 Juan 2019)
Williams, J. & Chinn, S.J. (2010), «Meeting relationship-marketing goals through social media: A conceptual model for sport marketers», International Journal of Sport Communication., No. 3 (4), pp. 422-437, doi:10.1123/ijsc.3.4.422.
Downloads
Published
Issue
Section
License
Copyright (c) 2019 Kharkiv State Academy of Pfisical Culture
This work is licensed under a Creative Commons Attribution 4.0 International License.
Our publications use CREATIVE COMMONS open access copyrighted magazines.
Authors published in this journal agree to the following conditions:
1 Authors reserve the copyright of the work and transfer to the journal the right to first publish this work, licensed under a Creative Commons Attribution license, which allows others to freely distribute the published work with reference to the authors of the original work and the first publication of this journal.
2 Authors have the right to conclude separate agreements for additional non-exclusive distribution of the work in the video material in which it was published in the journal (for example, in the workplace, in electronic storage or published as part of a monograph), provided that the link is before the first publication of this magazine
