Current status and strategic guidelines of the post-war development of the medicinal plant market: environmental and economic aspect
DOI:
https://doi.org/10.33730/2310-4678.1.2025.324374Keywords:
balanced development, organizational and economic mechanism, institutional support, export, biodiversity, natural resource potentialAbstract
The article examines the current state of the medicinal plants market and identifies the main development problems and strategic guidelines for post-war recovery. An ecological and economic analysis of the market is conducted and key trends are outlined that determine the need to intensify the processes of recovery of the industry in the post-war period. Particular attention is paid to the environmental factor in the production of environmentally friendly medicinal plant raw materials and reducing the anthropogenic load on the environment. Using SWOT analysis, the strengths and weaknesses of the medicinal plants market are identified, as well as its opportunities and threats on the path to recovery are identified. The main institutional, organizational-economic, ecological-economic and technological factors that influence or may influence the balanced development of the industry in the post-war period are outlined. Based on the results obtained, strategic guidelines for the ecological and economic recovery of the medicinal plants market in the following areas are formed: state organizationaleconomic and institutional support; preservation of biodiversity, restoration of ecosystems and post-war cleaning of territories; restoration of agricultural production and transition to organic farming; restoration of production infrastructure and creation of logistics centers; scientific research and implementation of technological innovations and innovative cultivation methods; regulatory and legal regulation; investment policy and international assistance; export opportunities and development of international cooperation; minimising the anthropogenic impact on the environment. Based on the identified areas, measures are proposed to ensure the effectiveness of environmental and economic trends in the post-war restoration of the medicinal plant market in Ukraine.
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