Psychological readiness of heads of vocational technical schools to educational services’ marketing: components and conditions of development
DOI:
https://doi.org/10.15587/2313-8416.2015.54733Keywords:
psychological readiness to work, marketing, educational services, heads of vocational technical schoolsAbstract
The article deals with actual problem of psychological science – development of psychological readiness of heads of vocational technical schools to educational services’ marketing. The components of psychological readiness of heads to educational services’ marketing are determined. The conditions of development of readiness of heads to educational services’ marketing and its approbation in a post-graduate education are defined
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