Development of strategic scenarios of self-organization of enterprises in the market environment

Authors

DOI:

https://doi.org/10.15587/2312-8372.2014.31728

Keywords:

strategic scenarios, self-organization of enterprises, inter-firm interaction results, market environment

Abstract

The scientific approaches to monitoring processes of self-organization in the market environment are investigated in the article, assessment of their effectiveness is carried out. The main purpose of this investigation is an expediency substantiation of strategic scenarios formation of self-organization of enterprises in the market environment in two ways: integration and disintegration. Using modern methods of strategic planning scenario allows to take effective management decisions under uncertainty and contributes to the ability of enterprises in the external environment. The presented method can be used in the prediction of successful events over union / separation of enterprises under the terms of the agreements concerning the connection / distribution management functions and resources to achieve common aims: the active inter-firm cooperation and enhancing the effectiveness of the individual partner companies. Implementation of the proposed strategic scenarios of self-organization of enterprises will contribute to the development of civilized business culture in the country and some regions, reducing competitive pressures in the market, improve the effectiveness of inter-firm cooperation and social responsibility.

Author Biography

Олена Іванівна Зайцева, Kherson National Technical University, 24, Berislavsky Highway, Kherson, 73008

Candidate of Economic Sciences, Associate Professor

Department of management and marketing

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Published

2014-12-11

How to Cite

Зайцева, О. І. (2014). Development of strategic scenarios of self-organization of enterprises in the market environment. Technology Audit and Production Reserves, 6(2(20), 39–41. https://doi.org/10.15587/2312-8372.2014.31728