Tolpezhnikov R., Balashov M. Providing innovative proactive management on industrial enterprises

Abstract

Expand features operational management of  a company, it is an innovative approach to policy management. Strategy does not focus on the localization of the problems and threats, and one that is aimed at preventing their occurrence. Management in this way allows to anticipate events in their occurrence. The difference between a reactive approach to management and a proactive approach, given the structural characteristics and advantages of the examples of economic activities of metallurgical enterprises depicting the use of these models in terms of competition in the markets for the client are described in the article. It is concluded that in Ukraine, unfortunately, proactivity is still considered as negative quality, this is due to the mentality and social attitudes. Based on proactive is, first of all, ambition, which leads to the front despite all obstacles and difficulties. At the time when Western companies are in its composition only ambitious people to management positions, do not hide their preferences in an attempt to occupy the highest post in the Ukraine, such people are often considered upstarts and selfish. As world experience pointed out, proactive companies achieve more in business than their reactive competitors. This is what determines the relevance of the study of proactive management and the search for ways of its implementation at the domestic enterprises. That shift from reactive to proactive management should be a priority for the Ukrainian company, it will allow much faster to overcome the negative effects.