Theoretecial-cultural approaches to the study fashion

Nataliya Chuprina


On verge of crossing of objects of research of two disciplines: psychologies (sciences about the conduct of individual) and sociology (sciences about the group conduct) – is engendered third – social psychology. If sociologists searched reasons which manage a fashion, in the features of group conduct, the representatives of psychological approach went out from supposition about existence of the special instinct, that is responsible for the fashion phenomenon.


fashion phenomenon; conception of fashion; history of art and fashion; fashionable clothes and textile; theory of fashion