Gonchar V., Obukhova N. Methods of non-financial motivation of personnel in industrial enterprises during the crisis period.

Abstract

In the article a current state of non-financial labor motivation in industrial plants was analyzed. The necessity of increasing the role of non-monetary stimulus in the motivational mechanism of motivation for high performance is proved. One of the main methods of effective non-financial motivation is the use of objective criteria for employee evaluation and public recognition of their success in the work. A well-designed non-financial motivation system provides safe environment activities across the enterprise through the achievement of economic, social and organizational goals. In the article the existing methods of non-financial motivation of staff are analyzed, the advantages and disadvantages are identified, and advices on their future practical use in industrial enterprises of Ukraine are given. In today's unstable financial conditions it is relevant to use non-material motivation methods of employees that will retain a high level of productivity and quality of work, and at the same time save money on labor costs. Selection of the motivational impact methods should be as objective as possible and reflect the structure of the motives of workers and enterprises as a whole, only in this case, the system will be effective. The difficulty of assessing the effectiveness of methods of motivation is the lack of quantitative indicators. Such indicators as quality of work, the ability to use existing enterprise innovation potential come at the foreground. It is necessary to develop the motivational structure of the company, which will be the basis for the development of motivation and incentive systems, in order to improve the efficiency and simplify the process of analysis and evaluation of the motivation.