Alejandro Álvarez Nobell

Universidad de Málaga, Spain
Professor

Scopus: link
Researcher ID: AAJ-7648-2020
ID ORCID: http://orcid.org/0000-0003-1384-3544

Professional (scientific) interests: analysis of Social Media; media observatories; Public Image; Public Relations; Strategic planning; Measurement and Evaluation in Communication; Cultural development in organizations; Corporate happiness; Positive communication; Public communication and public participation; Dissemination and communication scientific publications; Development and professional profiles in communication

Selected Publications:

  1. Sadi, G., Álvarez-Nobell, A. (2024). Capability gap in relation to public relations´ strategic issues in Latin America. Public Relations Review, 50 (1), 102428. https://doi.org/10.1016/j.pubrev.2024.102428

  2. Angel, A., Álvarez-Nobell, A. (2024). Sustainability Struggles: Discursive Tensions in Latin American Cosmetic Industry. Comunicação e Sociedade, 45, e024012. https://doi.org/10.17231/comsoc.45(2024).5364

  3. Baquerizo Neira, G., Cordero Redondo, A., Fernández Hernández., R., Álvarez Nobell, A., Cisternas Osorio, R. E. (2024). Interfaz de formación profesional de relaciones públicas. Estudio comparativo. Cuadernos.Info, 58, 115–137. https://doi.org/10.7764/cdi.58.69401

  4. Cisternas Osorio, R. E., Baquerizo-Neira, G., Cordero Redondo, A., Fernández-Hernández, R., Álvarez-Nobell, A. (2022). Formación en competencias para el desempeño profesional en relaciones públicas. HUMAN REVIEW. International Humanities Review / Revista Internacional de Humanidades, 11, 1–21. https://doi.org/10.37467/revhuman.v11.3827

  5. Ruiz-Mora, I., Guerrero-Navarro, D., Álvarez-Nobell, A. (2022). Encuentros entre la formación y la profesión de relaciones públicas en Andalucía. VISUAL REVIEW. International Visual Culture Review / Revista Internacional de Cultura Visual, 9, 1–13. https://doi.org/10.37467/revvisual.v9.3747

  6. Álvarez-Nobell, A., Molleda, J. C., Athaydes, A. S. (2022). Strategic topics and main professional trends in public relations: Results from 19 Latin American countries. Public Relations Inquiry, 11 (2), 171–197. https://doi.org/10.1177/2046147x221081178

  7. Álvarez-Nobell, A., Castillo-Esparcia, A., Ruiz-Mora, I. (2022). Estudios de grado, master y doctorado en Comunicación en España tras los 50 años de su instauración. El Profesional de La Información. https://doi.org/10.3145/epi.2022.ene.09