Kamianetska O. Directions of improvement of the system for non-financial support of small and medium-sizes export companies.

Abstract

The article states that the development of non-financial measures and instruments for the support of the export companies of Ukraine should become an important direction of the export business development in Ukraine. The potential of their application has not been used so far, and the application itself is limited and unsynchronized.Furthermore, it is stated that the consideration of the issue at the microlevel is an important conceptual approach to the improvement of the system of various techniques aimed at the Ukrainian export business development. As a rule, most drawn up programs consider the export business development process at the macrolevel. Thus, they do not take into account any peculiarities of the said process at the microlevel (i.e. at the companies' level).The article defines the following principal components for encouraging export among small and medium-sized companies in Ukraine: formation of the efficient informational support system operating at all stages of international trade transactions; regional infrastructure development; promotion of export competition by means of encouraging trade development; commercial (economic) diplomacy (setting up conditions of access of foreign goods and services to the domestic market, and providing access of the national goods and services to foreign markets); efficient operation of sales offices in foreign countries; efficient operation of chambers of commerce and industry etc.To sum up, in Ukraine there is no unified system for small and medium-sized companies' export transactions support. Resolving this issue requires compliance with the established strategy and country development priorities, formation of efficient and comprehensive techniques aimed at the support of small and medium-sized export companies in Ukraine and involving consistency and synchrony.