The economic potential of the tourism market in stimulating economic growth: the experience of EU countries and Ukraine.

Abstract

The article has a review character. The analysis of the development of the tourism market in the EU. The importance of the tourism services market as an important tool for increasing the competitiveness of the economy of the country and its regions is emphasized. At the beginning of the XXI century, the international tourism market acquires new features, is characterized by dynamic development, changes its nature and structure, forms new patterns of synergistic relationships with all sectors of the national and world economy. The study of new relations and patterns of development of the tourist services market is a relevant theoretically and practically oriented task for Ukraine, which determines the relevance of this article. The economic and social importance of the tourism industry and its influence on the growth of the economic condition of the country are emphasized. Recreation and tourism sector directly or indirectly affects the development of about 50 related and service industries (transport, trade, communications, construction, agriculture, production of consumer goods, etc.), having a direct multiplicative effect on the socio-economic development of the region . Special attention is paid to the development of tourism policy in the European Union. Defined the basic principles necessary to ensure the development of tourism in European countries. Showing countries - the leaders in income from tourism. The European experience of the role of the state in stimulating and developing the national tourism market is summarized.