Professional sport: development prospects in Ukraine (on tennis material)

Authors

  • Ольга Володимирівна Борисова [Olga Borisova] National University fyzycheskoho vospytanyya and Sports Ukraine, Ukraine

Keywords:

system of the organization and management of sports, commercialization and professionalization, professional tennis, business, marketing, model

Abstract

Possibility of using tennis as one of effective models of development of Olympic kinds of sports in conditions of commercialization and professionalization is theoretically proved; the analyzes of professional tennis as social phenomenon, its organizational-legal and economic forms are carried out in article. Application of the methodological approach has allowed not only to analyze and generalize from uniform positions available in the literature and world experience of a basis of functioning and a direction of development of sports, but also to find the general logic of such questions widely discussed in the modern literature, as formation and perfection of national systems of sports, problems of training of a high class sportsmen etc.

References

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Bairner A. Sport, nationalism, and globalization: European and North Americanperspectives / A. Bairner. – Albany : State University of New York Press, 2001. – P. 135–146.

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Published

2013-02-28

How to Cite

Борисова [Olga Borisova] О. В. (2013). Professional sport: development prospects in Ukraine (on tennis material). Slobozhanskyi Herald of Science and Sport, (1(34), 29–34. Retrieved from https://journals.uran.ua/index.php/1991-0177/article/view/17952

Issue

No. 1(34) (2013)

Section

Articles

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Copyright (c) 2014 Slobozans`kij naukovo-sportivnij visnik [Slobozhanskyi herald of science and sport]

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