Features of Categorization in the Field of Subject Perception of Adult Active Internet Users
DOI:
https://doi.org/10.32626/2227-6246.2019-45.261-279Keywords:
categorization, cognitive complexity, sign system, printed word, media image, semantic di0exFB00rential, factor analysis.Abstract
The article is devoted to categorization as one of the leading mechanisms of
cognitive activity. Theoretical positions in the understanding of categorization
are considered, the appeal to the methodology of the psychosemantic ap-
proach in its empirical study is substantiated. A hypothesis about the compli-
cation of the categorical structure of consciousness of adult users of digital
technologies due to speci0xFB01c characteristics of the Internet is expressed. The
results of the study of the cognitive complexity of consciousness in the 0xFB01eld of
subjectsensory cognition of adult active Internet users are presented. It has
been empirically proven that they have no cognitive advantages as compared
with adults who continue to use the printed word as the preferred information
coding system (on a sample of 500 people over 35 years old who are know
ledge workers). An explanation is o0exFB00red to the recorded absence of di0exFB00
rences in categorization through the commonality among respondents of the
culturalhistorical nature of the knowledge categories of the objective world
and through the features of the media image as the leading coding unit of
Internet information.
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