SEMIOLOGY OF ART BY Y. MUKARJOVSKY: TO THE QUESTION OF METODOLOGY OF RESEARCH OF FIGURATIVE TRANSFORMATIONS IN THE VISUAL ARTS
DOI:
https://doi.org/10.32461/2226-3209.2.2015.138371Keywords:
"stratification" of functions, "circulation of aesthetic norms", automation, defamiliarisation, semantic tension, diffuse communicative element, poetic languageAbstract
The article considers the structural aesthetics of Y. Mukarjovsky as an introduction to the theory of visual tropos. The author analyzes the teachings of Mukarjovsky about the work as an artistic sign in the aspect of the study of ways of generating indirect meanings in the visual arts. It is made the explication of conceptual tools that can serve the study of semantic shifts in art. The author identifies the methodological potential of the concepts of "function" and "aesthetic norm" as an analysis tools for figurative formations. The article shows the duality ways of metaphorization in the art in accordance with the antinomical structure of the work as an autonomous aesthetic sign and communicative sign. It is noted the importance of the concept of "poetic language" in the understanding of the polysemy of figurative phenomena in the visual arts. The ways of semantization of "formal" elements of the work and their role in the processes of formation of indirect meanings are accented in the article.
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