ART AS AN IDEA

Abstract

The purpose of the work. Determining the importance of the phenomenon of biennials and what is contemporary art, its historical and artistic heritage. This article examines the complexity of modern art as "historic" events. Studies of Modern Art, and artists who work and live in a complex, global, economic and cultural period. And, of course, for better understanding, a study conducted by the examples Biennale long history and reflection on basic principles and regulations that may be useful in the preparation of such a big event. Research methodology is the use of comparative, historical and logical methods. The above methodological approach allows wide open and analyze certain patterns regarding social components anthropological and artistic relations, to find dynamic and progressive attitude at what exactly is contemporary art. Scientific novelty of the work is to show bright and clear understanding of professional artists who are increasingly positioned as the last creators of society, which is available almost unlimited freedom. However, the world of art, like any other social or professional environment, has its own conventions and authoritarian system. So in that time, while artists whose names have become brands, constantly praise for their uniqueness, this article draws parallels between artists, most of which are considered not suitable for comparison. Conclusions. Understanding of the development paradigm of strategic importance for the development of cultural infrastructure of the state. Consider the idea of art because, as the primary cultural Rubicon overcome the marginal position of Ukrainian art of the global art processes.