ASSESSING THE FUNCTION OF NEW SHOPPING CENTERS IN FORMATION OF GLOBALIZATION OF CONSUMPTION (CASE STUDY: MUNICIPAL DISTRICTS 1 AND 2 OF TEHRAN)

Authors

  • Morteza Ghourchi
  • Mahboubeh Safaeimehr
  • Gholamreza Kazemian
  • Fatemeh Sadeghi

DOI:

https://doi.org/10.32461/2226-3209.1.2018.177214

Abstract

Abstract. In recent years and pursuing economic justification in the progress of globalization of economy, we have witnessed formation of production globalization around the world; and it has been followed by globalization of consumption. Tehran has embraced many changes in its fabric and skeleton which not only changed appearance of the city in certain, but also there are some issues growing, studying of which will help experts of various fields in relation with urban issues. In this research, we tried to investigate the formation of large shopping centers in Tehran City and focus on the relationship between globalization, capital accumulation, formation of consuming city, and growth of large shopping centers in Tehran City from this point of view. Findings of this research indicated that there is a direct relationship between those two variables and Tehran is becoming a consuming city. Also, the results showed that there is
a significant relationship between spatial arrangements of shopping centers with their customers.
Keywords: globalization, globalization of consumption, consuming city, Tehran, shopping centers, case study.

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