BLOCKCHAIN OR NEW PARADIGMS OF INTERACTION IN THE DIGITAL WORLD

Abstract

Abstract. The rapid growth in the number of blockchain-based startups proves that this technology is in
demand in the modern world; completely different sectors of the economy are influenced by blockchain technologies or are ready to accept it today. Through the blockchain, databases can be created in the form of a registry to form a digital image of an asset (real estate, intellectual property, security, etc.) and a digital trace upon the fact of completion of transactions. First of all, there are opportunities in terms of storage, transfer and change of ownership rights on digital assets. It is already becoming obvious that the introduction of blockchain-based technologies in state administration will significantly reduce both financial and time costs for the implementation of state functions or the provision of services
to citizens and businesses. At the same time, it is possible to minimize risks (fraud, cyber-attacks), significantly increase asset control and ensure confidentiality. The paper shows that most financial companies are ready and willing to use blockchain technology. At the moment, Russia is a few steps behind all of its direct competitors on the world stage. The transition to digital platform technology needed to be initiated several years ago, but so far it is only in the discussion stage.
Keywords: blockchain, cryptocurrency, technology, startup, digital asset.