Kooperentsiya strategy as functioning businesses to market innovation
DOI:
https://doi.org/10.15587/1729-4061.2011.2353Keywords:
Interaction agent market, competition and cooperation in a competitive environment, co-opetition strategyAbstract
Modern changes, which are subject to competition in the market innovations, are identified. Contradictory nature of interaction among participants of the innovation process in the form of competition and cooperation in competitive environment are characterized. Appropriateness application co-opetition as strategy development for market innovation are provedReferences
- Ламбен Ж.-Ж. Менеджмент, ориентированный на рынок. 2-е изд. /Ж.-Ж. Ламбен, Р. Чумпитас, И. Шулинг / Пер. с англ. Кошевой Н.В. – СПб.: Питер, 2010. – 720 с.
- Брун М. Гиперконкуренция: характерные особенности, движущие силы и управление / Манфред Брун // Менеджмент и маркетинг./ Інтернет-ресурс: http://vasilievaa.narod.ru.
- Портер М. Стратегія конкуренції / Пер. з англ. А.Олійник, P. Скільський. – К.: Основи, 1998.-390 с.
- Шнипко О.С. Конкуренція як специфічна форма конфлікту і співіснування суб’єктів ринку / О.С. Шнипко // Економіка і прогнозування. – № 1. – с. 33-44.
- Юданов А.Ю. Конкуренція: теорія и практика / А.Ю. Юданов / 3-е узд. испр. и доп. – М.: Гном и Д, 2001. – с. 61-62.
- Adner R. Ekosystem innowacji: co może zawieść? // Harvard Business Review Polska. – Wrzesień, 2009. – Стор. 60-72.
- Branderburger A.M., Nalebuff B.G. Co-opetition. – N.-Y.: Doubleday, 1996.
- Chan Kim W., Mauborgne R. Strategia błękitnego oceanu. – Warswawa: MT Biznes, 2005. –336 S.
- Chan Kim W., Mauborgne R. Tworzenie nowych przestrzeni rynkowych // Zarządzanie innowacją. - Harvard Business Review. – 2007. – S. 7-13.
- Moore J.F. The Death of Competition / J.F. Moore. – N.-Y.: Doubleday, 1996.
Downloads
How to Cite
Issue
Section
License
Copyright (c) 2014 Наталя Іванівна Чухрай
This work is licensed under a Creative Commons Attribution 4.0 International License.
The consolidation and conditions for the transfer of copyright (identification of authorship) is carried out in the License Agreement. In particular, the authors reserve the right to the authorship of their manuscript and transfer the first publication of this work to the journal under the terms of the Creative Commons CC BY license. At the same time, they have the right to conclude on their own additional agreements concerning the non-exclusive distribution of the work in the form in which it was published by this journal, but provided that the link to the first publication of the article in this journal is preserved.
A license agreement is a document in which the author warrants that he/she owns all copyright for the work (manuscript, article, etc.).
The authors, signing the License Agreement with TECHNOLOGY CENTER PC, have all rights to the further use of their work, provided that they link to our edition in which the work was published.
According to the terms of the License Agreement, the Publisher TECHNOLOGY CENTER PC does not take away your copyrights and receives permission from the authors to use and dissemination of the publication through the world's scientific resources (own electronic resources, scientometric databases, repositories, libraries, etc.).
In the absence of a signed License Agreement or in the absence of this agreement of identifiers allowing to identify the identity of the author, the editors have no right to work with the manuscript.
It is important to remember that there is another type of agreement between authors and publishers – when copyright is transferred from the authors to the publisher. In this case, the authors lose ownership of their work and may not use it in any way.
