The use of program-oriented management of the organization in developing the competitiveness of its products based on innovation

Authors

  • Николай Петрович Гринченко Национальный технический университет «Харьковский политехнический институт», ул .Фрунзе, 21, г. Харьков, Харьковская область, 61002, Ukraine
  • Татьяна Николаевна Ефременко Национальный технический университет «Харьковский политехнический институт», ул .Фрунзе, 21, г. Харьков, Харьковская область, 61002, Ukraine
  • Елена Владимировна Емельянова Национальный технический университет «Харьковский политехнический институт», ул .Фрунзе, 21, г. Харьков, Харьковская область, 61002, Ukraine

DOI:

https://doi.org/10.15587/1729-4061.2011.2365

Keywords:

Рrogram, project, project competitiveness, quality, resource

Abstract

Methodology of project management are invited to apply to solving the daunting problem-a competitive product and linking these activities with the functions of strategic marketing, innovation, finance, production management and personnel management

Author Biographies

Николай Петрович Гринченко, Национальный технический университет «Харьковский политехнический институт», ул .Фрунзе, 21, г. Харьков, Харьковская область, 61002

Кандидат технических наук, доцент

Кафедра стратегического управления

Татьяна Николаевна Ефременко, Национальный технический университет «Харьковский политехнический институт», ул .Фрунзе, 21, г. Харьков, Харьковская область, 61002

Кандидат технических наук, доцент

Кафедра стратегического управления

Елена Владимировна Емельянова, Национальный технический университет «Харьковский политехнический институт», ул .Фрунзе, 21, г. Харьков, Харьковская область, 61002

Кандидат технических наук, старший преподаватель

Кафедра стратегического управления

References

  1. Фатхутдинов Р.А. Стратегичекий маркетинг / Р.А. Фатхутдинов. – СПб.: Питер, 2006. – 352 с.
  2. Деминг Э. Выход из кризиса-Тверь: Альба,1994. – 422с
  3. Бушуев С.Д. Динамическое лидерство в управлении : монография / С.Д. Бушуев, В.В. Морозов. – К., 2000. – 312 с

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How to Cite

Гринченко, Н. П., Ефременко, Т. Н., & Емельянова, Е. В. (2012). The use of program-oriented management of the organization in developing the competitiveness of its products based on innovation. Eastern-European Journal of Enterprise Technologies, 1(5(49), 60–61. https://doi.org/10.15587/1729-4061.2011.2365

Issue

Vol. 1 No. 5(49) (2011): Integrated strategic management, project management and software development companies and territories

Section

Integrated strategic management, project management and software development companies and territorial

License

Copyright (c) 2014 Николай Петрович Гринченко, Татьяна Николаевна Ефременко, Елена Владимировна Емельянова

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