Symbiotic Forms of Socio-Cultural Communication and Commemoration in the XXI Century: Influence of Artificial Intelligence

Abstract

The purpose of this article is to conduct cultural research of the specifics of the processes of virtual communication and commemoration that arise from the interaction between individual and artificial intelligence in the digital space of culture in the XXI century. The research methodology is based on the principles of interdisciplinarity, combining cultural, historical, and psychological methods of analysis, which allows to deeply understand the various aspects of influence of artificial intelligence on the transformation of communicative models of culture in era of Internet technologies. The scientific novelty. Taking into consideration the emergence of numerous cultural, creative, and leisure practices related to the use of digital tools of artificial intelligence, in the article, the article analyses for the first time the ways and specifics of commemoration using the creation of digital copies of deceased persons based on the tools of artificial intelligence, which are considered in the context of the new communicative paradigm of the digital culture of the XXI century. Conclusions state that from a cultural point of view, the circulation of digital copies of deceased persons in the digital space of culture, which have emerged on the basis of technological progress, aesthetic and socio-cultural demands of society, refers to the category of simulacra and forms precedents of socio-cultural impact on the environment and the person themselves.